Christmas is approaching! One of the most important times for business, both for large and small companies as it represents very high consumption rates. To reach the consumer through packaging and reinforce your brand communication strategy, it's necessary to be preparing a good strategy together wi
Macro-companies like Coca-Cola pollute much more than we think. According to the audit of the environmental movement Break Free From Plastic (BFFP) carried out in 2019, this company was for the second consecutive year the most polluting in relation to plastic. That is not surprising, since
Many sectors and companies have been affected by the Covid-19 health crisis. In the case of cardboard box manufacturers, they have been able to observe how the price of their raw material has increased as the pandemic progressed. This price increase is due to several factors, including con
Carbon footprint is a measure created to quantify the impact of an activity or product. This environmental indicator is based on the set of greenhouse gases, and it is very practical to be able to study the current situation and be able to create a strategy for reducing or offsetting emissions.
Before we start talking about the consequences of this factor, we must really know what it is. Cocooning is a trend named in the 90s by Faith Popcorn, a marketing consultant and trendhunter. It means the pleasure of staying at home, taking refuge and looking for a comfortable environment, away from