Have you ever printed some design and the color looked different from the computer? This is due to the incorrect use of color sample. Therefore, when you start the design it’s important to select which color model you are going to use. We discard RGB and HEX, which are only used on the screen b
Technology is moving forward at a huge pace. Products are better and better, more competitive, healthier and more surprising. For this very reason, packaging cannot get left behind and it needs to evolve, improve and adapt to the new types of products.
This new stage for packaging, whic
The world of packaging is constantly evolving; continually searching for new ways to catch the customer’s eye and stand out among the competition. One of the latest trends to hit the sector is iridescent packaging.
Iridescence is an optical phenomenon that causes the colour we see to
We all worry about our package reaching its destination in perfect conditions. This is why we need to choose the corrugated cardboard box we need and know what types are available depending on the channels or flutes. And we can't just choose any, for it also affects the postage rates, so the right c
Today, and according to data from Dotcom distribution, 52% of users would repeat the purchase if the packaging is elaborate. This means that brands have a great line of communication with their target audience so they can strengthen their image and build customer loyalty.
Now brands spend part of